Designers: Dharika (Daz) Jethwa, Tomoyasu Ishizuka, Ma (Eva) Mingxi, Marim Arimova, Shuhai Wang

Category: immersive experience design, sensory design, ethics

An immersive experience designed as a critique to mass food production, marketing strategies and consumption. The space is dark with a foggy atmosphere enveloping people, disrupting sensory perceptions while the provocative setting is multiplied into infinity to emphasise the scale of the problem.